About Us

Great Lakes Planers is 100% dedicated to customer satisfaction and will do everything in our power to insure every customer is completely satisfied with our products. We back this philosophy with a no questions asked money back guarantee. We offer the strongest planer, rod holder and rocket launcher systems on the market with a limited 5 year warranty and US Patented design.

Our company is not just about selling products. We are also fishing fanatics and want to help everyone catch more fish. If your not interested in our products, call us just to talk about fishing. We will pass on all the current Eastern Lake Ontario action for walleye, browns, lake trout, salmon, smallmouth or whatever species you need info on.

We also want to emphasize that we are not just about salmon, trout and walleye. If anything we would consider ourselves as “MULTI-SPECIES ANGLERS”. If its smelting, bank fishing for bullheads, bobber fishing for panfish, river steelheading, ice fishing, wilderness area trout fishing, topwater largmouth-we do it, we’ve done it, and we love it!!!

The Owner-Tony Salerno grew up in North Rose, NY. Upon graduating high school at North Rose-Wolcott he enlisted in the United States Marine Corps in 1973 and served as a jet engine mechanic. After being honorably discharged in 1977 Tony attended The Finger Lakes college in Canandaigua, NY and then transferred to Cornell University earning a BS in Biology in 1981. After 2 years as a self employed contractor Tony re-entered military service as a helicopter pilot in the US Army. With 20 years of service in the Army and several deployments, including combat service where he earned an Air Medal for air combat, Tony retired as a CW4, Standardization Instructor Pilot in 2004. Shortly after retirement with a passion for fishing and a need to stay busy the company was formed.

Great Lakes Planers recently acquired the remaining BIG WATER FISH product inventory and parts. We have a limited number of repair parts available. Big Water Fish Company manufactured a number of different style rod holders, planer masts and downriggers. Their products were built rugged and Great Lakes tough including their almost indestructible aluminum planer reels which we will continue. We will also begin production on the manual downriggers and eventually the electric versions. In any case where it is possible to improve on an already great product we will.

We support all the past, present and fallen members of our military and their selfless service to our country. We never take our freedom for granted.
WE SALUTE YOU!